Comments on: The Problem With Under Promising and Over Delivering http://www.m4bmarketing.com/under-promising-over-delivering-service/ Marketing Strategies To Thrive and Profit Tue, 07 Feb 2012 06:05:22 +0000 hourly 1 http://wordpress.org/?v= By: Susan Oakes http://www.m4bmarketing.com/under-promising-over-delivering-service/#comment-2533 Susan Oakes Mon, 28 Sep 2009 11:25:20 +0000 http://www.m4bmarketing.com/?p=2054#comment-2533 Hi Andee, You make an excellent point about being zealous. Businesses want to have happy customers and we can get caught up especially with a new business or with new customers. Maybe it is a case of asking and truly understanding our customers expectations, rather than assuming we know their delivery expectations. Thanks for your comments. Hi Andee,

You make an excellent point about being zealous. Businesses want to have happy customers and we can get caught up especially with a new business or with new customers.

Maybe it is a case of asking and truly understanding our customers expectations, rather than assuming we know their delivery expectations.

Thanks for your comments.

]]> By: Andee Sellman, One Sherpa http://www.m4bmarketing.com/under-promising-over-delivering-service/#comment-2532 Andee Sellman, One Sherpa Mon, 28 Sep 2009 08:43:37 +0000 http://www.m4bmarketing.com/?p=2054#comment-2532 I love the notion of this post but I'm yet to meet a person who set out to disappoint their customer by over promising and under delivering. I believe it is the uncertainty of business which often leads to these situations AND over zealous business owners who find it difficult to estimate the effort that certain things require. It is really hard to disappoint an expectant customer BUT it's much easier to do that than try and rescue your reputation from a thoroughly irrate customer who has not had their expectation met. I love the notion of this post but I’m yet to meet a person who set out to disappoint their customer by over promising and under delivering.
I believe it is the uncertainty of business which often leads to these situations AND over zealous business owners who find it difficult to estimate the effort that certain things require.
It is really hard to disappoint an expectant customer BUT it’s much easier to do that than try and rescue your reputation from a thoroughly irrate customer who has not had their expectation met.

]]> By: bizsugar.com http://www.m4bmarketing.com/under-promising-over-delivering-service/#comment-2515 bizsugar.com Fri, 25 Sep 2009 07:19:22 +0000 http://www.m4bmarketing.com/?p=2054#comment-2515 <strong>The Problem With Under Promising and Over Delivering...</strong> Just about everyday we hear or read that we should always under promise and over deliver with our customers. Whilst we need to delight our customers and strengthen our relationships, there are pitfalls that you may not be aware of. We like to delight ... The Problem With Under Promising and Over Delivering…

Just about everyday we hear or read that we should always under promise and over deliver with our customers. Whilst we need to delight our customers and strengthen our relationships, there are pitfalls that you may not be aware of.

We like to delight …

]]> By: Susan Oakes http://www.m4bmarketing.com/under-promising-over-delivering-service/#comment-2514 Susan Oakes Fri, 25 Sep 2009 06:43:52 +0000 http://www.m4bmarketing.com/?p=2054#comment-2514 Your right and it if you look at it it can be far easier to do, rather than creating expectations that we can't always fulfill. I think perhaps we have only looked at over delivery from only one angle. Just take the pizza example, they could over deliver by including a sample of another product every now and then eg Gelatto which would have translated into overdelivery for us. Your right and it if you look at it it can be far easier to do, rather than creating expectations that we can’t always fulfill. I think perhaps we have only looked at over delivery from only one angle. Just take the pizza example, they could over deliver by including a sample of another product every now and then eg Gelatto which would have translated into overdelivery for us.

]]> By: Strategic Growth Advisors http://www.m4bmarketing.com/under-promising-over-delivering-service/#comment-2513 Strategic Growth Advisors Fri, 25 Sep 2009 04:05:00 +0000 http://www.m4bmarketing.com/?p=2054#comment-2513 Thanks, Susan. This is one post all entrepreneurs -- whether the online or street corner office variety -- will find very timely and useful. Consistency is the key not just to keep clients from coming back but also to establish a positive name in the business environment you are active in. Thanks, Susan. This is one post all entrepreneurs — whether the online or street corner office variety — will find very timely and useful. Consistency is the key not just to keep clients from coming back but also to establish a positive name in the business environment you are active in.

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