Tag Archive: small business marketing

5 Benefits of Cutting the Number of Services You Offer

It is very tempting to have a list of every service you can offer for potential customers to choose from. Often this can be a case of thinking that if you offer a large range of services then you will attract more customers. Too many choices If you offer ...

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I Really Do Not Want You as a Customer

A lot is written about building customer profiles of those who you want as customers. This of course is an essential part of small business marketing, especially if you want to build a solid business. But, what about the other side – those customers that you do ...

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10 Benefits Of Understanding Why Your Customers Leave

No one likes to have customers leave as it doesn’t do much for your ego or the marketing of your small business. Unfortunately, the reality is that some of your customers will go to your competitors and for a variety of reasons. When customers leave ...

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Don’t You Just Hate Being Ignored?

Have you ever filled out a contact form on a website or sent an email and weeks later you are still waiting for a response? Unless you have been extremely lucky you probably have experienced this and felt a little frustration or even felt angry. This issue is ...

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Be Careful If You Ask Family and Friends For Their Opinion

It is tempting to ask them for their opinion on your business idea, marketing campaign, website, branding etc. It is quick and you think you will be able to take the best action based on the results. Unfortunately this is not always the case and ...

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