While there is a lot written about marketing, one of the essentials disciplines when starting your business is sales. You know it is important, but for many it does not come easily especially when you are starting out. A friend of mine Pawel Grabowski from Self Employed Cafe has recently written a book to help… Continue Reading
Tag Archives: Sales
What Do You Really Want?
I want more customers. On any day and in many studies with small businesses this statement appears very often. The problem with it is that it is very loose as a marketing objective. To make it meaningful and one that you can decide what action you take you need to put measures against it. If… Continue Reading
Increase Sales with Smarter Marketing
Money is tighter, customers are being chooser as to what products or services they will buy and competition amongst business for customers will increase this year. Dawn Rivers Baker pointed out in a recent post on Small Business Trends there will be more micro businesses launching this year. This means that more competitors will likely… Continue Reading
Small Business Marketing – Why Sales Analysis is Important
If you are serious about marketing and growing your business, then conducting a sales analysis on a regular basis is essential. An analysis of your brand’s or business’s sales enables you to establish growth trends and how your results compare with the market in which you compete. If you have more than one product or… Continue Reading