Tag Archive: Marketing Tactics

Creative Marketing To Beat The Big Guys

Competing against bigger players in your market can be tough. The usual marketing tactic used is just  lower prices which are not a healthy option for your business.
One way to beat the big guys is to be creative with the marketing of your products or services and this is the story of how a small business  [...]

Read the full article »

3 Questions to Ask Before You Offer a Bonus, Sample or Free Content

 These days many people talk about the power of having free content to give away as part of your marketing tactics.
These as well as bonus offers and samples have been used for decades by successful businesses.
Seth Godin describes in a recent blog post explained the difference between free and a bonus and how he used [...]

Read the full article »

Simplify and Gain More Success With Your Marketing

Today there are so many marketing activities and tools that you can use to gain and keep customers and be  productive.
It can be overwhelming to know which ones to choose.
It is also tempting to keep trying out all new ones in the hope they will produce better results.
Some are indeed advancements and will prove invaluable for your [...]

Read the full article »

How Valuable Is Your Time?

Money spent on your small business marketing activities is easy to see, just check your bank balance. It is also relatively easy to judge whether you have got a return on the amount of money you have spent.
What can be forgotten is to look at the cost of your valuable time versus the results gained. These [...]

Read the full article »