Tag Archives: Marketing Tactics

To Learn Or Not To Learn

Do you jump in, learn and use every new marketing activity or tool immediately? Or Do you wait to get dragged into learning and using them years after everyone else? These are the extremes and neither is ideal when marketing your brand. You can’t afford to ignore certain marketing activities or tools as they can… Continue Reading

Select Powerful Strategies For Marketing Triumph

A marketing strategy is essential if you want to succeed in your market. Without it you can be heading in the wrong direction with your marketing tactics. Not to mention waste a lot of time and energy. The reason is it’s that vital link between marketing objectives and marketing tactics. One simple example that shows… Continue Reading

Dangers Of Being In Love When Marketing Your Brand

Being is love is wonderful in real relationships. Unfortunately it can be dangerous when marketing as it may harm your brand’s health if you are not careful. On occasions you see people openly declare their love for a marketing tactic, sometimes two tactics at once. That is only playing with fire I think. They declare… Continue Reading

Are Free and Hope Your Marketing Strategies?

They go like this: You give away your time and then hope the customer will buy. You many continue doing this and then after a while realise you have wasted a number of precious hours. These are not marketing strategies of course. The concept of providing something for free can be used effectively as a… Continue Reading

Be Ruthless With Your Marketing Tactics

Let me assure you no real violence takes place. Only a few marketing tactics will feel a little hurt. This exercise is pretty simple and after it you should be clear on where you should be focussing your attention. This is not a plan, just an exercise you can do at any time to see… Continue Reading

It Is The Thought That Counts In Marketing

At this time of the year many of you like to take the opportunity to say thanks to customers, business partner etc. How to say thanks was the subject on a blog post this week and it got a little heated in the comments. This surprised me as the commenters are generally a friendly bunch… Continue Reading