Have you ever thought that marketing your small business would be easier without competitors?
Most of us have at time to time.
Whilst you shouldn’t be fixated on your competitors, you can’t afford to ignore them.
Having competitors is healthy and this video shows one reason why – collaboration:
Tag Archive: competitors
12 Reasons Why Competition is Good For Your Business
Find Your Pot Of Gold With Competitor Analysis
One area that can be overlooked with small business marketing is competitor analysis.
It may not be the sexiest activity of marketing, but if you find a difference that you can exploit then you may have just found your pot of gold to increase sales and grow your business.
Often the reason why competitor analysis is not [...]
Do You Know What Your Competitors Are Up To?
If you don’t then they could be getting the jump on your business.
Picture this, you are meeting a potential customer and proudly discuss what makes you different and how you can help them with their needs. You sit back eagerly awaiting your customer’s reaction, which is:
“I just heard the same thing from two of your [...]
Is Your Target Market Viable?
In small business marketing a lot of focus is spent on which marketing tactics to use and when and how to use them etc. We sometimes forget that using all the marketing tactics available to us will not grow a small business if the target market is not fully defined and viable.
Diane Helbig from Seize [...]
