I don’t know about you, but it seems every day there is a new tool that can be used in marketing your brand. Just today I read that Twitter is launching its own button. Have you ever thought just how long it would take to search ...
Asking for Customer Feedback Does Not Have To Be Scary
On this site and many others you are encouraged to get feedback from your customers as part of marketing your brand. It was only talking to a friend with a new business that I realised if you are new to this it can be kind of scary. As ...
How to Last The Distance, Survive and Thrive
This Sunday is the City2Surf which is a race over 14 kilometres and so far has attracted a record 80,000 entrants. Not a bad effort considering the start time is 8.30 in the morning and it is winter. One overall objective for the entrants is to ...
Marketing Facts or Are They Really Fiction?
Have you ever had a discussion with someone who states that something is a fact about marketing, when you know it is not? Sometimes the person bases the fact on their experience and sometimes it is what they have read or heard. One experience on ...
Marketing Lessons From Kids and Grandmas
There is so much talk about marketing, what works or what you should do that it can get a little overwhelming. There is a lot of information around and you can do the trial and test method. The only thing is it can suck up your time ...
