Category Archives: New Customers

Articles on how to get more customers to buy your products or services.

What Should You Feature To Attract New Customers?

Have you ever looked a house or unit to buy that has been styled?  If you have, you would have noticed they ooze with simplicity. Unnecessary furniture, ornaments etc are removed to create space and the right feel. The stylist knows what feature to highlight that is desired by potential buyers and what the focusContinue Reading

Could A Touch Of Simplicity Attract Customers?

Sometimes it is noticing the little things that can attract customers.  When you focus on unmet needs of customers it can lead to new products or services. I noticed a product on the internet called Miracle-Gro®. It is a product that allows you to grow salads and herbs simply. For those of us with blackContinue Reading

Identify Stress Drivers To Get New Customers

Customers make buying decisions every day.  Some are difficult because brands all seem the same. Other buying decisions seem to bring them a sigh of relief. One reason why has to do with the attributes of products or services. Customers have a list when they make buying decisions. Some attributes that they rate as mostContinue Reading

Attract Customers By Making A Simple Change

Often you hear using simplicity in the marketing of your business is difficult.  It can be if you look at the whole picture and think of all the possible changes you need to make. But if you chunk it down and do it one step at a time it is suddenly less daunting. It isContinue Reading

Simplicity Gets Your Business New Customers

To attract new customers why take the complex path?  It doesn’t help your business to grow. If you are presenting a proposal to potential customers, do you follow what other businesses do? Or do you simplify the process for customers. Jeannette Paladino from Write Speak Sell has made a number of comments over the yearsContinue Reading

Is Your Pricing The Best To Get New Customers?

It has nothing about offering cheap prices. It is about strategy. Does your pricing compliment other parts of your marketing strategy?  Or is there a disconnect? Each element of your marketing strategy plays its part when you want to get new customers. If they are in perfect harmony, it makes it simple for potential customersContinue Reading