Irma Zimmermann from Tell It Media tweeted yesterday – You never get a 2nd chance to make a 1st impression. Be sure to make your 1st impression count! #brandingtip @TellJuicy Irma is right and it applies to all elements of communication. Yesterday I received an email from a contact I don’t really know on a… Continue Reading
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Step Away From Your Marketing Benches Now
In one cooking show after the allotted time is up contestants are told to put down their utensils and step away from the bench. To make sure they do what is asked the judge raises his voice. They can’t sneak in a little bit more sauce or cooking the meat any longer. They have to… Continue Reading
Avoid This Target Market Mistake Before It Is Too Late
There are many small ones but they usually are just offshoots to the big one. It is obvious and yet often overlooked. Making this target market mistakes complicates all you do and that can be so frustrating especially when you work so hard. Avoiding it simplifies your marketing and can grow your business. It is… Continue Reading
The Power of Repetition In Marketing
Have you ever heard a song played over and over again? After a while you know the lyrics and you may even be tempted to sing along when it plays. That is if you like it. It is a simple case of using repetition which is one of the elements of persuasion. Advertisers and politicians… Continue Reading
One Simple Difference, One Huge Advantage
To make life simpler for your customers can make a huge gap between you and your competitors. Not to mention the boost in your sales and profit. Here is one of example that I experienced on the weekend when I was restoring my laptop. To get it back to working order meant reloading software, finding… Continue Reading
Simple Marketing Solutions To End Frustration
It is all too hard this marketing stuff. If you have ever felt this way you are not alone. You might throw your hands up and not do anything at all. Or you might try something else hoping this time you will get results. It really doesn’t have to be this way. And that it… Continue Reading
