My name is Susan Oakes and I have successfully worked in marketing for 30 years, starting in sales and working my way up to Marketing Director.
I was lucky to work in some of the most successful companies in the world such as Johnson & Johnson, Pfizer, Thomas Cook and Reckitt Benckiser marketing brands of all sizes.
My company is Marketing For Business Success Pty Ltd. Under the brand M4B Marketing, I specialise in helping business owners use simplicity to grow their business.
Throughout my marketing career I have looked at ways to use simplicity to benefit the business and customers. Customers crave simplicity as they are overwhelmed and busy and are looking for brands that help them achieve their outcomes simply
There are more reports each year that simplicity can give a business the competitive edge. In marketing you have so many choices about what you sell, how to sell it and ways to promote it can be overwhelming.
This is why my services are based on identifying the areas that are adding complexity to your business and replacing them. They are also how you can use simplicity as a competitive advantage to grow your business.
After all in life and in business why go the complex path.
On the blog there are hundreds of articles covering simplicity, marketing strategies and ideas to grow businesses so check them out.
It recently voted Best Marketing Strategy Blog by the readers of Marketing Sherpa, a highly influential website.
I have a business degree majoring in marketing from the University of NSW and I am a contributor to Small Business Trends.
CAN I HELP?
If you have a problem, then a marketing review may be the answer to increasing your sales and profit. Contact me to see how I can help.